The company’s chemical solutions offer multifunctionality, high performance, greater durability, and protection
São Paulo, June 2025 – Sustainability in the coatings sector goes beyond simply reducing volatile organic compounds (VOCs) or choosing inputs from renewable sources. For Indovinya, a business division of Indorama Ventures, the key to a more sustainable future lies in formulation performance: longer-lasting paints reduce the need for reapplications, generate less waste, and ensure a more efficient lifecycle.
According to Fabiana Marra, Marketing and R&D Director for Coatings at Indovinya, the paints of the future must be designed as smart solutions capable of delivering multiple long-term benefits with reduced environmental impact and high performance. “A paint that maintains its aesthetic and protective functions for longer directly contributes to reduced consumption of raw materials and energy over time, while also generating cost savings,” explains Fabiana.
A practical example of this approach is OXIMULSION® 9000, a solution designed for waterborne alkyds. The product enables the formulation of stable alkyd emulsions, preserving the polymer backbone and its inherent advantages in the final coating. It also offers key benefits such as small particle size, low-VOC, high stability, low odor, good compatibility with high-solids formulations and reduced environmental risks.
Another highlight is OXITIVE® 7140, APE-free and HSE-friendly surfactant designed to replace APE-based high EO surfactants in emulsion polymerization and coatings formulation. This ingredient enhances electrolyte stability and mechanical performance, while also improving product’s lifespan.
Indovinya also offers a line of alkoxylated polyols that deliver hardness, improved adhesion, and greater resistance for high-performance coatings. “These molecules can be used as monomers for the synthesis of polyester, alkyd, epoxy, and polyurethane resins, or directly in industrial paint formulations to boost performance,” says the Marketing and R&D Director for Coatings at Indovinya. Beyond product innovation, the company differentiates itself through technical support and close collaboration with its partners. “We are a reliable partner, with an experienced and dedicated technical and commercial team that works side by side with clients to develop tailored solutions. As a strategic partner, we ensure supply, technical support, and assistance, collaborating in the joint creation of solutions for our customers’ needs,” Fabiana emphasizes.
Sustainability
With local operations and a global innovation structure, Indovinya is committed to reducing by 2030 its greenhouse gas (GHG) emissions intensity in Scopes 1 and 2 (direct and indirect emissions) by 30%, and its absolute Scope 3 emissions, related to raw materials in its value chain, by 15%. As part of this commitment, the company made progress in 2025 on its energy transition journey with the implementation of a wind power self-generation project in Brazil, ensuring sustainable and lower-cost energy supply for its operations in the country.
In the area of sustainable solutions, Indovinya reaffirms its commitment to developing increasingly environmentally responsible products. The company earned the Platinum rating from EcoVadis, the highest distinction from the platform that evaluates environmental, social, and governance (ESG) practices in supply chains. “In the last two months of 2024, we reached our goal of having 15% of our products and revenue linked to sustainable solutions. For this year, our goal is for half of our new launches to focus on sustainable chemical specialties,” notes the executive.
About Indorama Ventures
Indorama Ventures Public Company Limited, listed in Thailand (Bloomberg code IVL.TB), is one of the world’s largest petrochemical producers, with global operations in Europe, Africa, the Americas, and Asia-Pacific. The company’s portfolio includes Combined PET, Indovinya, Indovida, and Fibers. Indorama Ventures’ products serve key fast-moving consumer goods (FMCG) sectors, agriculture, lifestyle, and automotive markets, including beverages, hygiene, personal care, tires, and safety. The company employs approximately 25,000 people worldwide and reported revenue of US$15.4 billion in 2024. It is listed on the Dow Jones Best-In-Class Index.
