Further progress was achieved this year with an emphasis on the adoption of a Technological and Competitive Intelligence strategy. We started to produce reports with a high technical value for the different businesses we operate in, mapping trends, identify moves by other companies, and mapping opportunities for focused performance.
We also launched the first open innovation challenge, motivated by the COVID-19 pandemic, in partnership with four other companies in the search for solutions for the resumption and maintenance of safer in-person activities.
Another key action was the implementation of a new knowledge development process, developed in partnership with the University of Sao Paulo (USP), to generate more radical innovation, resulting in sustainable products with greater added value for society.